No sooner did we just get finishing penning a piece about how the British Army is being used to fight “anti-vaccine” protests and vaccine “disinformation” – including by “work[ing] closely with social media companies” – than Mark Zuckerberg has also thrown his hat into the fray.
The Facebook CEO has said he wants to provide platform users with “authoritative information about Covid-19 vaccines,” according to CNBC. The company has “already reached out to the Biden administration,” Zuckerberg has said. We don’t know about you, but we already feel safer and more informed…
Meanwhile, “authoritative” is a great word choice.
On a livestream with Dr. Anthony Fauci this week, Zuckerberg said: “There’ll be a few important things that we can do together. We’re already planning a push around authoritative information about the vaccines.”
He did not clarify on how he planned on distributing the information, but if it’s anything like how Facebook informed its users on how to vote, it will be a non-stop bludgeoning of banners, alerts and messages that will completely override what little true “user experience” is left on Facebook, between the ads.
Recall, we also wrote hours ago that the British Army’s Information Warfare Unit is being deployed to deal with “anti-vaccine propaganda” heading into the rollout of the vaccine overseas. Some in the country have said they will refuse the vaccine and will do the same for the children. Others have called it a “mass sterilization program”. Other Brits simply “feel the Government is wielding too much power,” the Daily Mail noted.
The U.K. is also launching a probe into “vaccine disinformation”, including an investigation into (of course) Russia.
A U.K. Cabinet Office spokesman said late last week: “As we edge closer to a vaccine we continue to work closely with social media companies and other organizations to anticipate and mitigate any emerging anti-vax narratives and promote authoritative sources of information.”
We’re sure the Biden administration will do the same and anoint Facebook as its official Covid press secretary.